Help shape the future of women's health marketing
We’re conducting a one-month research initiative to better understand how women experience health-related brand messaging today.
Participants are entered to win a $100 gift card to the business of their choice. If your name is selected, you choose where you’d like the gift card from.
Why we're doing this.
As more brands enter the women’s health space, messaging has become louder and more competitive. But how is it actually being received? This study explores how tone, positioning, and language influence trust in a category where credibility matters deeply.
What we're exploring
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What feels authentic versus opportunistic
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Where messaging builds clarity and confidence
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What creates skepticism or fatigue
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How visual and verbal cues signal credibility
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What women want brands to understand
Who should participate
This survey is for women who:
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Make or influence health decisions
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Engage with women’s health brands
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Have opinions about how these brands communicate
All responses are confidential and used for research purposes only.
A Thank-You for Your Time
Did we mention you could win a $100 gift card?
All participants are entered to win a $100 gift card to the business of their choice. If your name is selected at the end of the survey period, you simply tell us where you'd like the gift card from.
BUT more importantly, you’re helping improve how healthcare brands communicate with women — making messaging more aligned, more trustworthy, and more thoughtful.
FAQs
Approximately 3-5 minutes.
March 31st
Responses are confidential and analyzed in aggregate. Email addresses are used only for gift card selection and optional report distribution.